CITY SWAN
Content Collective
Samantha Diehl
Founder & CEO
Welcome to City Swan, a digital content collective with an eye for aesthetics and desire to jazz up your brand. Based just outside of Toronto, Canada, City Swan is an entirely virtual, digital marketing firm with global reach.
City Swan was founded by Samantha Diehl, a passionate content creator, writer, and digital marketing expert. She works with small businesses, professionals, and creatives to tell compelling stories through social media content, marketing strategy, and copy.
Service Collection2025
1) Digital Marketing Strategy Calls and/or Strategy Proposals
2) Social Media:
-Canva graphic design/ social media post creation
-Post scheduling
-Strategic caption copy
-Hashtag optimization
-Short form video (Tiktok/Reel) creation
Content Blitz: Full day onsite that includes content capturing and creation of a full month’s worth of digital content for your business all at once.
3) Content Writing
-SEO optimized articles
-Blog copy
-Web copy
-Caption copy for social media
-Content editing
-Podcast/webinar script or show note writing
4) Micro-Influencer Outreach
Contact for pricing.
Brands We’ve Grown
University of Guelph
Copywriting & Social Media Management, 2025
Top It
Social Media Management, 2024
The Milan Tailors
Social Media Management, 2024
Belmond (Louis Vuitton Moet Hennessey)
Copywriting, 2023
ATB Financial
Copywriting, 2023
Dynacare
Copywriting, 2023